Work Scope

・Quantitative/qualitative research
・Support of corporate philosophy development
・Corporate message development
・Logo design/VI development
・Communication design


Background

Nomura Real Estate Group is one of Japan’s top corporate groups developing integrated real estate enterprises. With cutting edge planning and the group’s combined power, it is a unique leader in Japan’s real estate industry.
Nomura Real Estate Group became a holding company in 2004. With its new structure, the company underwent the adoption of a new group identity.

Process

hrough employee surveys and discussion with project members, RISKYBRAND aided in establishing a corporate group ideal, and in constructing an integral visual image – including the development of a group symbol.
Nomura

Result

The group was listed in the first section of the Tokyo Stock Exchange in October, 2006, and a new group identity was announced. Based on the group message, “Bringing Tomorrow Today,” Nomura Real Estate Group made a brand new start, and is a unique corporate group that continues to grow.

ClientNomura Real Estate Holdings, Inc.
PartnerI.D.Net.Co.,Ltd